📚 User Guide & Standard Operating Procedure

Complete guide to using LinkedIn Profile Manager - Your all-in-one solution for LinkedIn content management and AI-powered features

📑 Table of Contents

1. Overview

LinkedIn Profile Manager is a comprehensive platform that helps you manage your LinkedIn presence efficiently. Whether you're managing personal posts or organization pages, our platform provides tools for content creation, scheduling, analytics, and AI-powered assistance.

🎯 What This Platform Does

  • Content Management: Create, schedule, and publish LinkedIn posts
  • Organization Management: Manage multiple LinkedIn company pages
  • Analytics: Track performance metrics and engagement
  • AI Assistance: Generate content, analyze profiles, and automate replies
  • Content Calendar: Visual calendar for planning and scheduling

💡 Key Benefits

  • Save time with automated content scheduling
  • Improve engagement with AI-generated content
  • Track performance across all your LinkedIn accounts
  • Manage multiple organization pages from one dashboard
  • Get insights and recommendations for better LinkedIn presence

2. Getting Started

Step 1: Sign Up / Login

🔐 Authentication

  1. Click on "Sign in with LinkedIn" on the home page
  2. Authorize the application to access your LinkedIn account
  3. You'll be redirected to your dashboard

Note: We use LinkedIn OAuth for secure authentication. Your credentials are never stored.

Step 2: Connect Your LinkedIn Profile

🔗 Profile Connection

  1. After login, go to Profile section
  2. Your LinkedIn profile will be automatically synced
  3. Verify your profile information is correct

Step 3: Purchase Credits

💳 Credits System

  1. Go to Subscriptions → Credits
  2. Choose your credit amount
  3. Purchase credits online or request offline purchase
  4. Credits are used for AI features and post publishing

Credit Costs:

  • All Actions: 0.32 credits per action (standardized pricing)
  • Posts: 0.32 credits per post
  • AI Analysis: 0.32 credits per analysis
  • Auto Reply: 0.32 credits per reply
  • Oshaani API Calls: 0.32 credits per API call

Note: All actions use standardized pricing. Direct posts (not AI-generated) don't incur charges.

3. Key Features

📝 Post Management

Create & Publish Posts

  1. Navigate to Posts section
  2. Click "Create New Post"
  3. Write your content or use AI to generate
  4. Add media (images/videos) if needed
  5. Schedule for later or publish immediately
  6. Monitor engagement and performance

🏢 Organization Management

Manage Company Pages

  1. Go to Organizations page
  2. Click "Sync Organizations" to fetch your company pages
  3. View all your organization pages
  4. Create posts for specific organizations
  5. Track organization-specific analytics

📊 Analytics Dashboard

Track Performance

  1. Access Analytics page
  2. View engagement metrics (views, likes, comments, shares)
  3. Analyze trends over time
  4. Compare personal vs organization performance
  5. Identify top-performing posts

📅 Content Calendar

Plan Your Content

  1. Go to Calendar page
  2. View all scheduled and published posts
  3. Drag and drop to reschedule
  4. See personal and organization posts in one view
  5. Plan content strategy visually

4. Managing Posts

Creating a New Post

Step-by-Step Guide

  1. Navigate to Posts: Click "Posts" in the navigation menu
  2. Create Post: Click "Create New Post" button
  3. Enter Content:
    • Type your post content directly
    • Or use AI to generate content (requires credits)
    • Add hashtags for better reach
    • Mention people or companies using @
  4. Add Media: Upload images or videos (optional)
  5. Schedule:
    • Publish immediately: Leave "Schedule" empty
    • Schedule for later: Select date and time
  6. Publish: Click "Publish" button

Using AI to Generate Posts

🤖 AI Content Generation

  1. Go to AI Agent section
  2. Start a conversation with the AI agent
  3. Ask for post ideas or content suggestions
  4. Copy the generated content
  5. Paste into your post editor
  6. Edit and customize as needed

Cost: 0.32 credits per AI API call

Editing Existing Posts

Modify Published Posts

  1. Go to Posts list
  2. Find the post you want to edit
  3. Click "Edit" button
  4. Make your changes
  5. Save changes

Note: Editing published posts updates them on LinkedIn immediately.

Deleting Posts

⚠️ Important

Deleting a post removes it from both the platform and LinkedIn. This action cannot be undone.

  1. Go to Posts list
  2. Find the post
  3. Click "Delete"
  4. Confirm deletion

5. Organization Management

Syncing Organizations

🔄 Sync Your Company Pages

  1. Go to Organizations page
  2. Click "Sync Organizations" button
  3. Wait for sync to complete (may take a few seconds)
  4. All your organization pages will appear

Note: You need admin access to organization pages on LinkedIn to sync them.

Creating Organization Posts

📢 Post for Company Pages

  1. Go to Organizations page
  2. Find the organization you want to post for
  3. Click "Schedule Posts" button
  4. Create your post content
  5. Schedule or publish immediately

Viewing Organization Posts

📋 Organization Post History

  1. Go to Organizations page
  2. Click on an organization name
  3. View all posts for that organization
  4. See engagement metrics per post

6. Analytics & Insights

Understanding Your Analytics

📈 Key Metrics

  • Total Views: Number of times your post was viewed
  • Total Likes: Number of likes received
  • Total Comments: Number of comments
  • Total Shares: Number of shares
  • Engagement Rate: Percentage of engagement relative to views

Using the Analytics Dashboard

📊 Dashboard Features

  1. Go to Analytics page
  2. Select date range (Last 7/30/90 days, or All time)
  3. View overall statistics
  4. Check engagement trends chart
  5. Review top performing posts
  6. Compare organization performance

Interpreting Trends

💡 Tips for Better Performance

  • Post during peak engagement times (usually weekdays, 8-10 AM or 5-6 PM)
  • Use engaging visuals to increase views
  • Ask questions to encourage comments
  • Share valuable content to get more shares
  • Post consistently for better reach

7. AI Features

AI Agent Chat

🤖 Conversational AI Assistant

  1. Go to AI Agent section
  2. Start chatting with the AI agent
  3. Ask questions about LinkedIn best practices
  4. Request content ideas or suggestions
  5. Get help with profile optimization

Cost: 0.32 credits per message

Profile Analysis

🔍 AI-Powered Profile Analysis

  1. Go to Profile section
  2. Click "Analyze Profile"
  3. AI will analyze your LinkedIn profile
  4. Receive detailed insights and recommendations
  5. Get suggestions for improvement

Cost: 0.32 credits per analysis

Auto Reply to Comments

💬 Automated Comment Replies

  1. Go to Comment Settings
  2. Enable "Auto Reply" feature
  3. Configure reply templates or use AI-generated replies
  4. Set keywords to trigger auto-replies
  5. Monitor auto-replies in the dashboard

Cost: 0.32 credits per auto-reply

8. Credits System

Understanding Credits

💳 Pay-As-You-Go Model

Credits are the currency used for platform features. You only pay for what you use.

  • 1 Credit = $1.00 USD (1 credit per dollar)
  • All actions standardized to 0.32 credits per action
  • Credits never expire
  • Track your usage in real-time
  • Pricing based on Amazon Bedrock costs (~10K tokens per action)

Purchasing Credits

💰 How to Buy Credits

Option 1: Online Purchase

  1. Go to Subscriptions → Credits
  2. Select credit amount (10, 50, 100, 500, or custom)
  3. Click "Purchase Credits (Online)"
  4. Complete payment via Stripe
  5. Credits are added immediately

Option 2: Offline Purchase

  1. Go to Subscriptions → Credits
  2. Scroll to "Purchase Offline" section
  3. Enter credit amount
  4. Add optional notes
  5. Click "Request Credits (Offline)"
  6. An email will be sent to support@oshaani.com
  7. Wait for approval (usually within 24 hours)
  8. Credits will be added after approval

Checking Credit Balance

📊 View Your Balance

  1. Go to Subscriptions → Credits
  2. Your current balance is displayed at the top
  3. View recent transactions below
  4. Check usage history in Usage section

Credit Usage Tracking

📈 Monitor Your Usage

  1. Go to Subscriptions → Usage
  2. View detailed usage logs
  3. Filter by usage type (posts, AI analysis, etc.)
  4. Filter by date range
  5. See cost breakdown per action

⚠️ Low Balance Warning

When your balance drops below the threshold (default: 10 credits), you'll receive a weekly email notification. Purchase more credits to continue using premium features.

Example: With 10 credits ($10.00), you can make approximately 31 actions (10 ÷ 0.32 = 31.25).

9. Best Practices

Content Creation

✍️ Writing Effective LinkedIn Posts

  • Hook Your Audience: Start with an engaging first line
  • Tell a Story: Personal stories resonate better
  • Add Value: Share insights, tips, or lessons learned
  • Use Visuals: Posts with images get 2x more engagement
  • Ask Questions: Encourage comments and discussion
  • Use Hashtags: 3-5 relevant hashtags work best
  • Post Consistently: Regular posting improves visibility

Posting Schedule

⏰ Optimal Posting Times

  • Best Days: Tuesday, Wednesday, Thursday
  • Best Times: 8-10 AM or 5-6 PM (your timezone)
  • Avoid: Weekends and late nights
  • Frequency: 3-5 posts per week is optimal

Engagement Strategy

💬 Building Engagement

  • Respond to comments within 24 hours
  • Use auto-reply for common questions
  • Engage with others' content
  • Share valuable content from your network
  • Join relevant LinkedIn groups

Organization Management

🏢 Managing Company Pages

  • Sync organizations regularly to get latest data
  • Create content specific to each organization
  • Track organization-specific metrics
  • Maintain consistent brand voice
  • Schedule posts in advance for better planning

10. Troubleshooting

Common Issues & Solutions

❌ Cannot Login

  • Issue: LinkedIn login not working
  • Solution: Clear browser cache and cookies, try again
  • Alternative: Use incognito/private browsing mode

❌ Posts Not Publishing

  • Issue: Post shows as "failed"
  • Check: LinkedIn access token is valid
  • Solution: Reconnect your LinkedIn account
  • Verify: You have sufficient credits

❌ Organizations Not Syncing

  • Issue: Organizations don't appear after sync
  • Check: You have admin access to organization pages on LinkedIn
  • Solution: Verify permissions in LinkedIn settings
  • Note: Only pages you admin will sync

❌ No Analytics Data

  • Issue: Analytics page shows no data
  • Check: You have published posts
  • Solution: Try selecting "All time" date range
  • Note: Analytics sync may take time after posting

❌ AI Features Not Working

  • Issue: AI agent not responding
  • Check: You have sufficient credits (minimum 0.32 per action)
  • Solution: Purchase more credits
  • Verify: Check your credit balance

❌ Email Notifications Not Received

  • Issue: Not receiving approval emails
  • Check: Spam/junk folder
  • Solution: Add support@oshaani.com to contacts
  • Alternative: Check admin panel for pending requests

Getting Help

🆘 Support Resources

  • Email Support: support@oshaani.com
  • Admin Panel: Check admin panel for request status
  • Documentation: This SOP page
  • Error Logs: Check browser console for errors

Ready to Get Started?

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